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Monetization Strategy & Audits
A structured review of your monetization model, ad stack, placements, KPIs, audience and current opportunities.
Independent Consultant
Independent
Ad Monetization
Consultant
for Mobile Games.
Helping mobile game studios build smarter monetization systems - from pre-launch planning and mediation setup to live optimization, experimentation and long-term growth.
5+ YearsMobile Game Monetization
8M+ DAUPortfolio Experience
MAX · AdMob · LevelPlayMediation Experience
WorldwideRemote Consulting
Services [01]
Support across the monetization lifecycle.
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Pre-Launch Monetization Planning
Design the right monetization approach before release, including formats, placements, mediation, demand partners and measurement.
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AppLovin MAX Migration & Setup
Plan and support your transition to AppLovin MAX, from network configuration and technical requirements to testing and rollout.
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Mediation & Bidding Optimization
Improve demand competition, bidding performance, network configuration, waterfalls, fill rate and overall yield.
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Ad Placement & Experimentation
Create and test placements, frequency rules and user journeys that balance player experience with sustainable revenue.
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Ongoing Monetization Support
Long-term strategic and operational support as your game launches, grows and evolves.
Engagements [02]
Ways to work together.
Every engagement is shaped around your product, stage, resources and priorities. There is no minimum studio size or traffic requirement.
Monetization Audit
A focused review of your current or planned monetization setup, followed by a prioritized set of findings and recommendations.
Best for:
- teams preparing to launch;
- studios looking for a second opinion;
- products with a specific monetization challenge;
Launch or Migration Project
A defined project covering monetization planning, mediation setup, AppLovin MAX migration, network integration, testing or rollout support.
Best for:
- new game launches;
- mediation migrations;
- major monetization rebuilds;
Ongoing Consulting
Recurring strategic and hands-on support covering performance reviews, experimentation, troubleshooting and long-term growth.
Best for:
- studios without a dedicated monetization specialist;
- teams that need additional senior expertise;
- publishers managing several games or apps;
Experience [03]
Selected experience.
Portfolio Monetization
Hands-on monetization experience across mobile game portfolios reaching more than 8 million daily active users.
Mediation & Demand
Experience working with AppLovin MAX, Google AdMob, Unity LevelPlay and major global demand partners.
Testing & Growth
Designed and evaluated monetization experiments across banners, interstitials, rewarded video, placements, bidding and mediation strategy.
Operational Support
Experience handling reporting, network relationships, technical escalations, policy compliance and revenue discrepancies.
How I Work [04]
A practical path from context to execution.
- 01
Understand
I learn about your game, audience, development stage, goals, current setup and available resources.
- 02
Prioritize
I identify the opportunities most likely to create meaningful impact and turn them into a realistic roadmap.
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Implement & Improve
I support execution, evaluate results and continuously refine the strategy based on data and player experience.
C:\>
Monetization should
be tested, not guessed.
Data over opinions.
Experiments over assumptions.
Sustainable revenue over short-term wins.
About [05]
Operator experience.
Independent perspective.
I am an independent mobile game ad monetization consultant with more than five years of hands-on experience across monetization strategy, mediation, bidding, placements, experimentation and demand-partner management.
I have worked on mobile game portfolios reaching millions of daily players, collaborating with product, engineering, data and commercial teams to improve monetization without treating player experience as an afterthought.
Today, I work independently with studios at different stages - from teams designing monetization before launch to established publishers looking to improve mature products.
Let's Work Together [06]
Planning a launch,
reviewing a live setup,
or looking for a long-term partner?
Book a free introductory call and tell me about your game, your goals and the monetization questions you are trying to solve.